Technical SEO Lead in Manchester

Location: Manchester

Salary: Hidden

Recruiter: AQA

Job Hours: Full-time

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Description

Summary

The Technical SEO Lead at AQA specialises in the technical aspects of SEO and the analysis of web analytics. This role is crucial in analysing website data to inform and refine SEO strategies, ensuring optimal site performance and enhanced search visibility. Working within the framework established by the SEO and content Manager, the Technical SEO Lead plays a pivotal role in identifying opportunities for improvement and implementing technical solutions to boost AQA's online presence.Landscape:
Positioned within the Web Operations Team, the Technical SEO Lead is key to the technical execution of SEO strategies. This role requires a deep understanding of search engine algorithms, website architecture, and analytics tools. Collaboration with the SEO & Content Manager and other team members is essential to align technical SEO efforts with overall content and marketing strategies.

The Web Operations Team works alongside the Marketing Propositions & Delivery team, Marketing Operations Team and the Customer Training & Events Team.

Activities:

Technical SEO Implementation:
Focus on the technical elements of SEO, including site architecture and indexing.
Implement technical solutions to improve site performance and search visibility.

Web Analytics and Data Analysis:
Analyse website data to inform and refine SEO strategies.
Use analytics tools to track performance and identify areas for improvement.

Collaboration and Strategy Alignment:
Work within the SEO & Content Manager's framework to enhance SEO efforts.
Collaborate with marketing and web development teams for cohesive strategy execution.

Continuous Improvement and Reporting:
Stay updated with the latest trends in technical SEO and web analytics.
Provide regular reports on SEO performance and insights from web analytics.

Need to Know:
Expertise in technical SEO and web analytics.
Proficiency in using analytics tools and interpreting data.
Strong understanding of search engine algorithms and website optimisation.
Excellent problem-solving skills and attention to detail.

Desirable Skills:
Experience in working with cross-functional teams in a digital marketing environment.
Strong communication skills for effective collaboration and reporting.
Ability to adapt strategies based on data-driven insights

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About AQA

aqa.org.uk

We believe that everyone has the potential to achieve. That means we make sure that our qualifications give all students the opportunity to show what they can do and progress to the next stage of their lives.

Our UK qualifications are highly valued by employers and universities around the world. They are taught mainly in schools and colleges and include GCSEs, AS and A-levels, the Extended Project Qualification, the AQA Baccalaureate, Tech-levels and Technical Awards.

We also offer a range of qualifications specifically designed for international British curriculum schools through our joint venture with Oxford University Press, Oxford International AQA Examinations.

We set and mark around half of all GCSEs and A-levels taken in the UK every year. As an independent education charity, any money we make is reinvested back into AQA’s charitable activities. It also funds our cutting-edge research, which sits at the heart of our assessments and supports our initiatives to help young people facing challenges in life realise their potential.

We also provide support and services that enable learning. These include a comprehensive support and training package for teachers, opportunities for professional development (CPD) and online resources to help teachers in the classroom.

Follow the other links on the page to meet some of our people and find out more about what we do.