Marketing Operations Associate in London

Location: London
Salary: £300.00 per day
Recruiter: PCR Digital
Job Hours: Full-time

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Marketing Operations Associate - EMEA London - Hybrid - Up £300 (Inside IR35)3+ month contractOur global media client is looking for a Marketing Operations Associate to drive the execution and campaign delivery of life-cycle communications to enable the initiatives and objectives of our marketers. In addition, this role administers user life-cycle messaging tests to drive experimentation and draw from strategies defined by our marketers. This role is a hybrid of skill sets, which include: hands-on coding, test instrumentation, marketer strategy thought-partner, and user advocate - leveraging expert internal resources when appropriate. A successful Marketing Operations Associate maximises message utilisation while balancing the needs of users and internal stakeholders using a measured collaborative approach.Responsibilities:Build, test and deliver life-cycle messagesExecute messaging optimisation and best practice adoptionRun split and multivariate tests, ensuring test protocols are administered to minimise biasCoordinates with market strategist in the creation and management of marketing campaign process for the purpose of driving video content engagement from our subscribersCreate and manage project plans with clearly defined deliverables and resources, coordinate work streams and dependencies, track and communicate progress, identify obstacles and ensure they're addressedMonitor messaging programs and campaign and mitigate or flag issues to partnersTraffic messages utilising targeting capabilities while balancing against business goalsImplement and audit all analytic encoding to enable messaging effectivenessDrive messaging reporting and run adhoc analysis when requestedEnsure all messages conform to GDPR, and other legal or compliance requirementsBasic Requirements:2+ years in marketing executing CRM/Life-cycle channel optimisation and insightsDeep experience in email, push, SMS, in-app messaging channels and platformsAn understanding and administration of message experimentation best practicesAttention to detail, with an ability to identify issues and implement remediesProficiency in building HTML emails from assets files, make message template adjustments and have the ability to articulate more complex needs to developersCapable of conveying even the most complex concepts in simplified, easy to understand, and digestible termsPassion for velocity, enabling the team to scale through superior project managementAnalytic orientation and curiosity, using insights to drive your next course of actionSuperior presentation, communication and documentation skillsExperience supporting a globally distributed stakeholder teamBe a highly organised, highly methodical and strong team playerBe able to multitask and handle simultaneous projects, have exceptional problem solving skills and display composure under stressSelf-motivated, with a drive to exceed user expectations and enable partner marketing teamsThrives in ownership, as our resident churn mitigation email expertSuperior stakeholder partnership management via a consultative approachWorking knowledge of agile methodologies and of Jira/Confluence Working knowledge of email and mobile channel best practicesPreferred Qualifications:Working knowledge of SQLTemplate scripting (e.g. AMPscript, Liquid)Proficient in Salesforce Marketing Cloud, Braze, and /or other life-cycle marketing platforms, ideally certified in one main platformExperience in building life-cycle user journeysWorking knowledge of compliance requirementsFluency in another language (e.g. Spanish, German, French)Everybody is welcome.Diversity and Inclusion Statement. | PCR DigitalAt PCR Digital, we are committed to ensuring that diversity, equity and inclusion play a role at all stages of our recruitment - it is important to us that our own company culture and the culture of our network is as varied and supportive as possible. We love people (it's why we do what we do), so, regardless of background, we welcome you to work with us or apply to any of our jobs if you feel that they are right for you.We also aim to ensure that our entire process is accessible. Please make us aware of any adjustments you may need throughout the selection, interview and general process and we will do all we can to ensure that any barriers are removed for you

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