Marketing Manager in UK

Marketing Manager

Are you working within gifting or consumer goods sector?

Do you want to work for one of the UK leading gifting companies?

Are you a driven and creative individual?

MacGregor Black is currently partnering with a Leading Gifting Company, on the search for Marketing Manager.

This is a permanent role based in East Midlands.

As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies that enhance brand awareness, drive sales, and engage our target audience.

This role requires a creative and analytical thinker with a passion for the gifting industry, strong leadership skills, and a proven track record of successful marketing campaigns.

Key Responsibilities:

• Strategic Planning: Develop and implement marketing strategies to achieve company goals and objectives, including market penetration, brand positioning, and revenue growth.
• Campaign Management: Plan, execute, and oversee marketing campaigns across various channels (digital, print, social media, etc.), ensuring alignment with brand messaging and target audience engagement.
• Market Research: Conduct market research to identify trends, consumer behaviours, and competitive landscape, utilising insights to inform marketing strategies and product development.
• Content Creation: Collaborate with the creative team to produce compelling marketing materials, including advertisements, product descriptions, videos, and social media content.
• Brand Management: Maintain and enhance the company’s brand image, ensuring consistent messaging and visual identity across all marketing platforms.
• Analytics and Reporting: Monitor and analyse campaign performance, using data to measure effectiveness and ROI, and adjust strategies as needed.
• Partnerships and Collaborations: Identify and manage strategic partnerships and collaborations that can enhance brand visibility and market reach.

What are we looking for?

• 3+ years of experience in marketing, preferably within the gifting or consumer goods industry.
• Proven track record of successful marketing campaigns and brand management.
• Strong analytical skills and experience with marketing analytics tools.
• Excellent communication and interpersonal skills.
• Creative thinker with the ability to generate innovative ideas.
• Proficiency in digital marketing, social media platforms, and content management systems.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

Competitive salary + benefits.

Please contact Luke Boyle today for more information.