Marketing Manager in Newtownabbey

Marketing Manager - c.£40k - Malusk, Newtownabbey, Northern Ireland

Marketing Manager, duties:

A pivotal role in driving online presence, engaging audience, and contributing to the growth of the brand in the commercial lighting sector.

Responsible for identifying market audience and increasing online presence, oversee the creation of landing pages and other online assets to support marketing

initiatives.

Lead the content creation process, including blog posts, whitepapers, case studies,

videos, and printed material to educate customers and showcase products.

Collaborate with internal teams or external agencies to produce high-quality content.

Design and execute email marketing campaigns to nurture leads, engage existing

customers, and promote product launches or offers.

Plan and manage online advertising campaigns (Google Ads, social media ads, etc.) to drive traffic, conversions, and ROI.

Develop and execute social media plans across relevant platforms to foster engagement and build a strong online community and create and curate compelling content, including posts, articles, videos and graphics that resonate with the target audience.

Monitoring campaign performance, analyzing metrics and making data-driven improvements.

Marketing Manager, requirements:

Degree (or equivalent) in Marketing or a related field

Proven experience (3+ years) in marketing

Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, social media management tools, and email marketing platforms

Strong analytical skills with the ability to interpret data and derive actionable insights

Excellent written and verbal communication skills

Creative mindset with the ability to generate innovative ideas

Knowledge of the commercial lighting or electrical sector is a plus

Marketing Manager, company:

A growing wholesale distributor based in Mallusk, Belfast. They believe that providing the best customer service alongside consitant and high quality marketing is the way to ensuring long term maximum sales and continue their steady growth

Benefits of the Marketing Manager role include a salary of c.£40k DOE and:

Hours: 9am to 5pm Monday to Friday

Holidays: 20 plus 1 extra for St Patricks day, plus bank holidays (usually 8)

Getting there: Free onsite parking

The future: Solid and growing, full order book, longevity and stability

Environment: A family-owned business, employee first approach

Travail employment group is operating as an employment agency.