Marketing Manager in London

Located in London at the heart of the global music industry the Institute for Contemporary Music Performance (ICMP) has been developing and delivering contemporary music education for over 30 years – longer than any other music school in the UK. 

Now as part of the AD Education Group, ICMP offers a specialist range of industry-aligned undergraduate and postgraduate courses focused on preparing musicians, producers, performers, creative artists and entrepreneurs for a successful and rewarding career in the music and wider industries. 

We have recently been awarded Degree Awarding Powers and is on track to achieve University Title in the next two years.

This is an exciting time to join an ambitious and growing institution with a global reputation.

Requirements

JOB TITLE:Marketing Manager 

REPORTS TO: Head of Marketing 

SALARY: Up to £50,225 Depending on experience

LOCATION:London 

DIRECT REPORTS: Marketing Officer 

ICMP is a specialist provider of contemporary music education. 

Our reputation has been built on providing world-class education using the very best tutors and state-of-the-art facilities.

The institution’s reputation draws students from across the world and our graduates can be found building successful careers in all areas of the music industry. 

We’re currently looking for a new Marketing Manager to take a leading role within a well-established marketing department.

This pivotal role involves developing and executing innovative strategies to elevate the ICMP brand and drive engagement both domestically and internationally.

The primary objective of your work will be lead generation and nurturing, marketing our growing portfolio of music courses – from short courses to postgraduate qualifications. 

Who we’re looking for You’ll be a data driven, creative, and strategic marketing professional with a proven track record of delivering innovative and successful campaigns and channel growth.

You’ll be digitally and analytically minded, well versed in content marketing, SEO and managing web content, and experienced in measuring the impact of your campaigns, using data to drive your decision-making. 

You’ll also be an experienced social marketer, familiar with devising multi-channel strategies and ensuring social channels are fed with engaging content, telling the story of ICMP and ultimately driving and supporting student applications.  

You’ll possess a deep understanding of marketing principles and practice, along with knowledge of current marketing trends, challenges, and opportunities.

Strong story telling skills and meticulous attention to detail are essential to this role.

PR experience would be helpful, along with an unwavering passion for music! 

You will manage the marketing budget, ensuring activities are delivered within budget, while maximising return on investment.

You’ll also collaborate with the wider AD Education UK Marketing, Recruitment, and Admissions teams to ensure a cohesive approach to marketing and recruitment activities, fostering synergy across various departments. 

You will join us as we embark on an exciting period of expansion.

With that in mind, you’ll be a natural innovator, seeking to identify and implement development opportunities across the marketing channels, pioneering innovative approaches to student recruitment. 

For an informal discussion about the role please contact  

 Job Description here  

Closing date for applications: 03rd July 2024

Interviews will be held week commencing: 08th July 2024

To improve the diversity of our academic team, we especially welcome applications from women, gender minorities, those with a disability, and those from an ethnic minority background.

Note: ICMP is an equal opportunities employer and is committed to safeguarding and promoting the welfare of young people and vulnerable adults.

Successful candidates will be required to obtain a satisfactory enhanced DBS disclosure.

Benefits

Access to Perks via Xexec app

Health Cover via Healthshield

Employee Assistance Program

Auto-Enrolment Pension Scheme with Evolve

Cycle to Work Scheme

Life insurance with Canada Life

Income Protection scheme with Canada Life

Free Alexander Technique sessions