Head Of Sector Marketing in Manchester

Location: Manchester

Salary: Hidden

Recruiter: Marketing Manchester

Job Hours: Full-time

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Head of Sector Marketing

Marketing Manchester has a new and exciting vacancy for a Head of Sector Marketing.

The role will lead on developing and delivering marketing strategies to support the work of Greater Manchester’s Investment Agency (MIDAS):

Promoting Greater Manchester (GM) nationally and internationally as a thriving location for business growth and inward and foreign direct investment.

Attracting businesses to relocate in GM.

Raise awareness of GM’s strengths in key priority sectors.

Promote the development opportunity that exists within GM growth areas and Investment zones.

You will build on existing activity and help to take our strategy to the next level in key sectors and global markets.

Key Responsibilities:

Develop and deliver a place-based marketing strategy focussed on business audiences.

Creatively promote GM nationally and internationally.

Effectively work with colleagues to implement strategic marketing plans in target sectors.

Build a strong network of key partners in various sectors to support wider initiatives.

Communicate marketing insights and utilise data for marketing plans.

Mentor and develop a team of marketing professionals.

Establish the best marketing practices across the team and support colleagues when needed.

About You:

Must have experience developing and delivering business to business marketing strategies with impactful results.

Confident marketer with excellent influencing skills.

Can engage stakeholders at all levels with dynamic communication.

Resourceful manager with strong interpersonal skills, who is open and responsive with colleagues.

A planner with terrific organisational abilities.

Sharp project management skills.

Marketing Manchester leads the vision and strategy for the promotion and brand positioning of GM as a top world-ranked place to visit, invest, meet, live and study. In partnership with MIDAS, we enable the delivery of GM’s Local Industrial Strategy for aligned targeted inward investment and foreign direct investment (and UK relocations); promoting GM’s priority and sectors - Creative & Media, Financial Profession and Business Services, Digital & Tech, Advanced Manufacturing, Life Sciences and Net Zero.

You will be based at the Head Office in Manchester with agile working options.

Please note that UK and overseas travelling will be required as part of this role.

We are committed to increasing the diversity of our workforce, we provide a guaranteed interview to applicants who meet the essential requirements for a role. This commitment applies to candidates who have a disability or are from a diverse ethnic community.

As part of our application process, you can ask to be considered under this scheme if you are from an ethnic community or have a physical or mental impairment that has a substantial and long-term negative effect on your ability to do normal daily activities. Providing that you meet the essential criteria for the role, you will then be invited for an interview. Your guaranteed interview application will only be shared with the Hiring Manager and our Internal Recruitment Team.

We are a member of the national campaign Ban the Box; this campaign aims to open opportunities for people with convictions to compete for jobs. We’re supporting the campaign by removing conviction questions at the applications stage.

GC aims to promote a culture of flexibility and agile working. Going forward we will be transitioning to a culture where full agile working will be a feature of many of our roles. We also recognise that there may be a need for more permanent flexibility in your working arrangements and in such cases, we encourage you to have these discussions at the interview stage, to enable your flexible working request to be considered as early as possible.

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About Marketing Manchester

marketingmanchester.com

Marketing Manchester is the agency charged with promoting the Greater Manchester on a national and international stage to visitors, investors, conference providers and students.

We aim to develop the Manchester city-region into a leading leisure, learning and business destination for domestic and international visitors, enhance the national and international reputation of the city-region and promote sustainable economic development and growth.

We are a not-for-profit business unit incorporated within the Growth Company; an economic and social development agency that includes employment services, skills, business support and organisational development.