Digital Marketing Specialist in Newcastle upon Tyne

Location: Newcastle Upon Tyne
Salary: Hidden
Recruiter: Visualsoft
Job Hours: Full-time

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Join our dynamic team at Visualsoft as a Digital Marketing Specialist!

Location: Stockton on Tees or Newcastle upon Tyne with the option of hybrid working

We’re on the lookout for a talented Marketing Specialist to help support and grow the Visualsoft brand and online presence, with a strong focus on SEO and website delivery.

Does this sound like you? Discover more and apply today…

What you’ll be doing:

Your main responsibility will involve implementing SEO strategies across our website, both from a technical and content perspective, alongside helping the wider brand team execute marketing campaigns, creating campaign assets - including email and website pages and paid social management.

As a Marketing Specialist, you’ll need to:

  • Support the Marketing Managers with delivering against key objectives - to drive leads for the Visualsoft sales team and increase overall brand awareness
  • Improve search visibility and overall website traffic through management of the Visualsoft website - including making ongoing improvements to the website structure, ensuring SEO best practices are met and carrying out keyword research to feed into the overarching content plan
  • Build and optimise marketing assets - including emails and landing pages using Hubspot Content Hub and email builder
  • Run and allocate a specified budget on paid social channels (Meta and LinkedIn) to push campaign messaging and content
  • Conduct market research
  • Communication & Teamwork: The ability to work to deadlines is a must whilst ensuring a high standard of work is maintained to exceed expectations.

    • Requirements

    What we need to see:

    The Visualsoft team is the perfect combination if you ask us. Team members are talented, ambitious, motivated, expert and a whole lot of fun, and we want someone who can join the team and be part of our fantastic culture.

    Key competencies for the role also include:

  • Knowledge of B2B marketing with proven experience in delivering campaign objectives 
  • Proven expertise in SEO
  • Passionate about brand, design, eCommerce and digital marketing
  • Proven experience of using B2B CRM platforms, such as Hubspot 
  • Evidence of paid social campaign management across Meta and Linkedin
  • Organised with good attention to detail and effective proofreading skills
  • A self starter with strong initiative and out of the box thinking
  • Able to pick up new technologies, systems and processes quickly and a willingness to learn
  • Technically minded and interested in how things work
  • Target and performance minded with strong time management skills

    • Benefits

  • Competitive basic salary with great progression options
  • Unlimited paid holidays - yes that's not a typo!
  • Hybrid working
  • Great working environments; our Stockton on Tees and Manchester workspaces are also dog-friendly
  • A high-performance MacBook
  • Health Assured Employee Assistance Programme
  • Free eye tests and flu jabs
  • VS Perks, have a monthly treat on us; from Amazon vouchers, PlayStation credits, ASOS, H&M to Just Eat, there's something for everyone!
  • Free breakfast, fruit, hot and cold drinks and protein shakes
  • Friday afternoon drinks to wind down for the weekend
  • Pension scheme to help you save for the future
  • Cycle to work scheme
  • Discounts across our brands
  • Regular team social events
  • Training & development

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