Digital Marketing Executive - SEO & PPC in London

Job Title: Digital Marketing Manager

Location: London, UK

Salary Range: £40,000 - £50,000 per annum

Company Overview: Sourcific Talent is excited to partner with a pioneering Fintech SaaS start-up dedicated to revolutionizing the finance management sector, encompassing AR, AP, O2C, P2P, Reconciliation, Debt Collection, Working Capital, and Treasury solutions. Established almost four years ago, our client has rapidly advanced towards profitability with an impressive £800,000 in ARR. Backed by notable investors including HubSpot, Gumtree, and Stride.VC, and having raised £4 million in funding, they are now poised to hit the £1 million ARR milestone and prepare for a Series A funding round. With a compact and versatile team of 15, they pride themselves on a diverse and collaborative work environment that drives innovation and effective solutions.

Role Summary: We seek a dynamic Digital Marketing Manager who combines strategic thinking with hands-on technical skills in digital marketing. This role requires a proactive individual ready to tackle the challenges of a fast-paced start-up environment. You will take full ownership of your projects, from strategizing to executing high-impact SEO and PPC campaigns, ensuring both long-term brand visibility and immediate performance gains, whilst supporting the wider marketing team across full funnel marketing activities driving their demand generation approach. 

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive customer acquisition.
• Independently manage PPC campaigns across Google and LinkedIn, overseeing everything from content alignment and campaign launch to performance monitoring and data-driven optimization.
• Collaborate with cross-functional teams, including Product, Sales, Design, and Content, to create cohesive and effective marketing efforts.

Company Culture: We value candidates who not only bring technical expertise to the table but also contribute positively to our company culture. Our core values include:

• Builder Mindset: Embrace challenges with a solution-focused approach, pushing forward with innovation and resilience.
• Humility: Maintain openness and transparency, acknowledge mistakes, and are committed to continuous learning and improvement.
• Mastery: Continuously seek to hone your skills through self-study, experimentation, and feedback.
• Teamwork: Thrive in a collaborative environment, where every team member is essential to our collective success.

Required Qualifications:

• Minimum 4 years of experience in digital marketing within a SaaS-based startup or an agency focused on SaaS clients.
• Proven track record in developing and executing digital marketing strategies, with a strong emphasis on SEO and PPC.
• Analytical mindset with a data-driven approach to decision making and performance optimization.
• Proven ability to manage digital ad campaigns independently, without reliance on external agencies.

Opportunity for Growth: This position offers significant growth potential within an agile startup environment. Performance-driven advancement opportunities include leadership roles as the company scales. This role also offers the flexibility to explore different career paths within the organization, based on individual interests and company needs.

Application Process: Interested in this unique opportunity? Hit 'apply' to discuss the role in more detail and explore how your career aspirations align with our ambitious growth plans!