Brand Ambassador in UK

Location: UK
Salary: Hidden
Recruiter: Ralawise
Job Hours: Full-time

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Ralawise is a leading supplier in the personalised clothing and merchandise marketplace and stock a wide range of industry leading and high street leading brands helping customers find the products they love.


One of the brands that we are a proud distributor of is the European B&C brand; B&C is a successful Belgium brand, well known for their timeless collection of sustainable and ethically made garments, their collection includes T-Shirts, Sweatshirts, Polo’s, Outerwear and Shirts.

As the UK distributor for B&C, we are looking for an experienced sales and marketing person to act as the B&C UK Brand Ambassador in this newly created role. This person will be a key figure in the future growth of B&C and will be instrumental in taking the brand to the next level in the UK & Ireland.


Your sales experience, brand building profile and great story-telling skills will come into play from day one - and it is important that you have a strong customer focus and good business understanding to be successful in this role.


Key Duties:

  • Develop and speed up collaboration with Key Customers through frequent visits
  • Facilitate product training and ensuring that Key Customers are ready to grow with Ralawise and B&C
  • Raise B&C brand awareness through brand building and storytelling
  • Ensure that B&C is “top of mind” with partners
  • Identify new opportunities for developing top level customers
  • Support the fulfilment of sales budgets
  • Plan and participate in local fairs and sales meetings
  • Produce weekly and monthly reports on trends within your customers, ideas and strategy moving forwards.
  • Achieving the sales targets which are set both monthly and annually.
  • Attend sales meetings in Belgium – at least once a year


Skills and Knowledge:

  • We are looking for somebody who is passionate, proactive, driven, curious, independent, responsible, targeted, customer-oriented and a relationship-builder.
  • Be solution-oriented and love to create growth - and can make things happen.
  • Ability to see opportunities and abilities to uncover and create needs with customers.
  • Able to Work independently, structured, and responsible with your tasks.
  • Have strong communication, listening and presentation skills
  • Perform when working with Key and Top-Level Customers
  • Previous B2B brand sales experience, preferably with a background in Fashion or Textiles
  • An interest in sustainability would be an advantage
  • Ability to analyse data, produce reports and plan strategically
  • Full driving license and passport


This role will involve nationwide travel to visit our key customers so the successful person must be happy working in the field 3-4 days a week and be able to stay away from home when required. A central UK location would be preferable.


About Ralawise


Ralawise - The ultimate one-stop-shop clothing distributor!

Ralawise was established in 1990; a privately owned family business that has achieved growth over the years to now be recognized as one of the biggest distribution companies of promotional clothing & leisurewear in Europe.

In 1991 Ralawise became an authorized distributor of Jerzees garments, with Fruit of the Loom granting Ralawise the same accolade shortly after. These two recognized brands became key to the success and were instrumental in the emergence of Ralawise as a key distributor.

With core business values fundamental to our success, Ralawise have always ensured good quality service, support and value, thus building up good relationships of trust with our customers.

With the widest selection of clothing, apparel and consumable products designed for the personalisation market in the industry today. Over the years Ralawise have focused on creating a business model that delivers what you need, when you need it.

Ralawise are the ultimate one-stop shop holding over 5 million items in stock, 3500+ products and over 100 brands.

Brands include: 2786, adidas, American Apparel, Asquith & Fox, AWDis Just Cool, AWDis Just Hoods, B&C, Beechfield, Bella + Canvas,Christy Towels, Dickies, Fruit of the Loom, Gildan, Glenmuir, Hi Tec, Kooga, Kustom Kit, Lotto, Musto, Nike, Official Football Merchandise, Premier, PortWest, Regatta, Result, Rhino, Russell, plus many more...

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