ME+EM was founded by Clare Hornby in 2009 to offer designer quality at a fair price. Frustrated by how hard it was to find flattering, on-trend and beautifully-made clothes, Clare made the decision to offer women a solution to this sartorial problem. Employing her extensive consumer insight from 15 years in the advertising industry, along with a lifetime’s love of fashion and an obsession with fit, Clare launched ME+EM.

We insist on clothes that really do it all. We believe that fashion only works if you can wear a piece time and again, and feel completely confident in it. That’s why we rigorously edit trends for wearability and versatility. Meticulously designed cuts and select fabrics to create clothes that make style look easy. Clothes that you can wear in different combinations, like fashion Lego. These are pieces guaranteed to last more than one season, taking you from the office to evenings out; relaxed weekends at home to travels abroad.

That’s Intelligent Style, that’s ME+EM. We insist that everything we make is flattering, on-trend and functional.


“Where the style set buy their basics” – The Times

“The insider label and word-of-mouth website to build a wardrobe that will go the distance” - Vogue

“ME+EM Triple Stripe Man Pants have garnered compliments at everywhere from Paris couture shows to Mayfair dinners.” – Anna Murphy, The Times